I was initially worried about this product because it was a bit expensive. However, I decided to take a leap of faith and don't regret it at all! I tried to go cheap and get some marine collagen from Amazon, but I could not stomach it. Thats when I realized you get what you pay for. When I took the first sip, I could not believe how good it tasted! It's mild in flavor and smells amazing. When putting the powder in cold water, most of it dissolved. There were a few flakes on the bottom, but maybe this can be avoided if you use warm water to start and then add ice later. You don't need a lot of water and it will actually dilute the flavor if you add too much. I accidentally did this and to counteract the watering down of the flavor, I decided to add local honey to sweeten it while getting the allergy benefits. That combo was amazing! I will definitely buy another bag even though it's pricey!